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Twitter Starts paying verified creators for ads in replies

On Friday, June 10, 2023. Elon Musk’s tweets made a big notice on social media networks i.e. Those who are all using Twitter verified accounts will get money for their replies based on ads served to their tweets, with the first payment block of around $5 million.

Twitter By Elon Musk

October 2022. The world’s richest human Elon Musk acquired Twitter and the platform struggled to place ads on their tweets and many of the employees were fired off. Later the newly appointed CEO Linda Yaccarino, an advertising veteran from NBCUniversal. Has taken a massive step to grow the revenue of Twitter by making many changes and decisions on the platform. In March, Musk said that the messaging service makes about 5 or 6 cents per hour of attention from users and could raise that to 15 cents or more with advertisements that are more relevant and timely. Meanwhile, the CEO has newly hired senior executive Joe Benarroch in a role focusing on business operations. In a memo to colleagues on Sunday, Benarroch said that he was taking on a business operations position at Twitter.

“I am looking forward to bringing my experience to Twitter, and to working with the entire team to build Twitter 2.0 together,” he wrote.

Many big-ticket advertisers on Twitter had pulled their ads from the platform. Around 625 advertisers including Coca-Cola, Jeep, Unilever, Merck, and Wells Fargo stopped spending on the platform since January. The development led to a loss of around $4.5 billion in advertising revenue for Twitter. Elon Musk did take some measures to fill up these losses like running a Super Bowl ‘fire sale’ offer and also participating in a brand safety campaign that promised to prompt advertisers in case their ads appear alongside unsafe or inappropriate content.

Read Also: Simple Ways to Search for Old Tweets

How to Get a Verified Twitter account and make money through ads:

A blue tick near the account name is usually a sign of a verified account on Twitter. There are some Eligibility criteria for getting verified as follows

Verified Twitter Account
  • Account must have Profile Photo and name
  • Account must be in active users for the past 30 days
  • Your account must be older than 30 days upon subscription and have a confirmed phone number
  • Account should not e involved in Spamming
  • The checkmark will appear once our team reviews your Twitter Blue subscribed account and if it meets our requirements.

If your account meets these Eligibility criteria then you can directly subscribe for a Twitter verification account under Twitter blue option in your Twitter application. The subscription charges will be around 130$ per annum.

How to Make Money through Twitter Ads o Replies

To make money through Twitter one should actively create content and tweet it. If the tweet gets more replies from the audience and followers, then depending upon the engagement Twitter will contribute to the account holder in USD $ through Ads.

Twitter Ads on  Replies

To get the money you should possess a bank account and the account will be verified by Twitter same as lie Google Adsense it works. Once all the verification was done then the account will be linked to the Twitter and payment will reach your account depending on the payment threshold limit.

Thamaraiselvan Boopathi

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